Full transparency 🤓 :
I’ll start by admitting that I’m was a university professor in a former life and spent a lot of my career as a research scientist studying water-food-energy systems. It’s been a wild ride to “how I got to now” as the CEO of ABEM Digital Creations.
📚 I believe learning is the key to power for understanding what we do in life and in business.
When working with clients on their value ladders and their business strategies and funnels, I ask if they know of Russell’s books – DotCom Secrets, Expert Secrets, and the Funnel Hacker’s Cookbook. Then I ask if they own copies… and then I ask them a couple of questions, to check on comprehension and understanding. Probably 20% of those who have the books have actually read them and are practicing what Russell is trying to teach.
If you want to grow and learn and make funnels work for your business, and if you want to get the most “bang for your buck” from digital marketing, I highly recommend doing the homework. read and ponder the secrets and recipes in Russell Brunson’s books… and come to  “class” prepared!